On Monday, September 23, SMCU will open the doors to our new Northgate Branch at Thornton Place. In addition to a wonderful, new branch and all the helpful, friendly staff you already know, the new Northgate Branch will feature this first look at the next stage of the identity of Seattle Metropolitan Credit Union.
After 20 years, SMCU is getting a new logo.
The new logo is a clean, memorable design that positions SMCU at the forefront of the Seattle financial marketplace. We made the word “Seattle” bigger to improve legibility and to emphasize our origins in Seattle and our long history of serving the people of the beautiful Puget Sound region.
The unique and elegant “S” shape carries over design elements that have long been a part of our brand, incorporating them into an icon that evokes progress, savings, and steps to financial freedom. The new logo will begin appearing on different SMCU properties, including the new Thornton Place branch, starting on September 23. You will also see it on our websites and social media accounts beginning that day.
We are excited to roll out a brand new look as we wrap up a year of strong growth and look forward to the launching of new products and services in 2014. We would love to hear your feedback in the comments section below.